The Evolution of Ads

Since the digital era began and the internet took over physical industry in most of the areas, the advertising industry became a part of it. The era of ads changed from Banner and Pamphlets to Social post and Cover Pages. There was a time when putting ad banner was considered as the primary way of advertising or marketing but with some of the pros that internet gave, media marketing took over most of the ways.

Banner ads were not useless, internet ads gave much more accessibility.

With when the evolution of internet and increase in number of user, social media companies started collecting huge amount of user data like their interest, age, places to consistently improvise their ad targeting. All this due to the seen fact that internet ads were becoming more profitable and productive. Sellers thought this as a huge advantage and significantly used the same.

In an Internet world like today, an individual spends more time on internet than seeing magazines or newspapers.

All these gave reasons to the marketing persons to upgrade the form of ads they were showing. Now 80% of the marketing is done on the internet and internet ads need a great graphic to generate an appealing as well as a productive approach.

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